Marketing, Communications & Events Coordinator

Spartanburg Methodist College  |  Spartanburg, SC

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Job Overview

Posted 4 days ago Full-Time

Job Details

Position Title:

Marketing, Communications & Events Coordinator

Job Type: Communications Other Sales/Marketing
Location: Spartanburg, SC
Positions Available: 1
Institution Type: Private not-for-profit, 2-year
Institution Size: < 1,000 Students
Employer ID: 32909

Benefits

Housing for Position:
None provided
Benefits
Housing for Position:
None provided
Qualifications
Education:
Bachelors Required
Major Preference:
No Preference
Experience:

Qualifications
Education:
Bachelors Required
Major Preference:
No Preference
Experience:

Position Description

About SMC:

Spartanburg Methodist College, located in Spartanburg, South Carolina, seeks candidates for positions in a new Student and Professional Development Program. Spartanburg Methodist College, founded in 1911, is a private residential liberal arts institution serving a diverse student population (38% first generation, 50% minority, 59% Pell) within the United Methodist Connection. Since its founding as the first co-op school in the nation, SMC has remained dedicated to its mission to connect education and employment. After over 100 years as an Associate Degree granting institution, the college launched its first bachelor’s degree in 2019. Today, the college’s emphasis on education and employment includes a unique professional development concentration comprised of eight required courses for students seeking associate and bachelor’s degrees.

SMC is growing significantly, adding new programs, and consistently evaluating operations as a result of a campus-wide commitment to innovation and a passion for designing all campus programs to serve its student population intentionally. SMC is committed to its student demographic and believes that global impact is possible through their success. The new Student and Professional Development Program is a result of that enrollment growth, innovation, and commitment to the student’s success. This department will design and develop new programs integrated throughout a student’s academic and co-curricular journey at SMC focused on preparing them academically, personally, and professionally. SMC is excited to welcome new mission focused, creative, change agents to the team.

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Organizational Responsibilities:

The Coordinator reports to the Vice President for Student and Professional Development and collaborates with all offices within Professional Development.

Job Summary: 

The Coordinator works collaboratively with the Professional Development team and all members of the Spartanburg Methodist College community to effectively execute and market Professional Development programs on campus and in the community. The Coordinator serves as the project lead to create and implement the first annual Capstone Event, a premier annual event, showcasing graduating seniors capstone projects. The Coordinator will develop and implement a digital and print communications plan building awareness of SMC’s new Bachelor’s degree among employers and assisting in developing an ongoing employment and internship pipeline between employers and SMC. 

Education and Experience:

  • Bachelor’s Degree required. Master’s Degree preferred.
  • 2 years experience in marketing or public relations related field
  • Experience in web and social media development. 
  • Experienced with project management and project leadership.  
  • Experience with CRM systems and data tracking
  • Experience developing print materials, including proficiency in Adobe Creative Suite

FLSA:     Fulltime, Exempt

How to Apply:

Submit:  Letter of Interest. resume, list of three (3) references to dunnj@smcsc.edu

Position is open until filled.  Review of applications begins June 5, 2020.


Job Requirements

Primary Areas of Responsibility:

  • Develop Professional Development web and social media content for employers, current students, and prospective students
  • Work with Professional Development team to create electronic resources for employers, current students, and prospective students
  • Lead the development and implementation, including event marketing, design, scheduling and production, of the annual capstone event.
  • Assist with managing on-site production and clean up for the event as necessary
  • Develop a communication plan for employer relations, including digital and print, that raises awareness, builds employer relations, and leads to student internship and employment opportunities.
  • Develop a marketing strategy that raises awareness within the student body for Professional Development programs.
  • Coordinate with Director of Certifications and Applied Tech to market new certificate programs to current students and prospective online students
  • Manage development, production, and distribution of promotional and collateral materials for students, prospective students, and employers
  • Develop and oversee a Professional Development communications calendar 
  • Use Slate, CRM system and other social media to deliver and track digital content to employers and students
  • Analyze marketing and communications programs and adjust strategy and tactics to increase effectiveness 
  • Conduct research, make site visits, and find resources to help staff make decisions about event possibilities. 
  • Manage marketing and events budget 
  • Keep track of event finances including check requests, invoicing, and reporting
  • Propose new ideas to improve the event planning and implementation process 
  • Maintain and update databases, including contact management system and mailing lists 
  • Teach components of the Professional Development Concentration in the Bachelor’s Degree. 
  • Provide general support as a part of the Professional and Student Development Department for major campus events, including First-Year Orientation, Open House, Fall and Spring Break programming, and Commencement.
  • Other general duties as assigned by the Vice President for Professional Development 

Skills, Knowledge and Abilities:

  • Excellent written and verbal communication skills, including writing, proofreading, copy editing
  • Ability to clearly communicate information effectively and persuasively 
  • Ability to develop and maintain strong working relationships both internally and externally 
  • Ability to develop timelines and meet deadlines 
  • Strong detail orientation 
  • High standards for quality work 
  • Personable demeanor/excellent customer service orientation 
  • Ability to handle multiple projects concurrently 
  • Outstanding organizational skills: meeting coordination, event planning, and publication scheduling
  • Basic graphic design abilities
  • Ability to use customer relationship management software and other social media to create and send and track emails, newsletters, etc. 
  • Computer proficiency: word-processing, spreadsheet, PowerPoint, and data base management
  • Self-motivated with ability to work both independently and collaboratively. 
  • Understanding of data, both quantitative and qualitative.

Working Conditions: 

This work is typically performed in an office setting and will require significant contact with students, faculty, staff, and the community.  The work will include public presentations on and off-campus—some evening and weekend responsibilities.

Physical Requirements:

  • Ability to move around the campus and climb a flight of stairs.
  • Manual and physical dexterity and visual acuity needed to operate a computer keyboard and handle paper documents.
  • Sufficient near vision acuity to read information appearing on a computer monitor, in handwritten form, and printed on paper.
  • Adequate hearing and verbal abilities to communicate effectively in person and by telephone.
  • Ability to lift up to 15 lbs. with or without accommodation. 

Application Information

Submit Letter of Interest, resume, list of three (3) references to dunnj@smcsc.edu Position is open until filled. Review of applications begins June 5, 2020.

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